12. Шаблони, чек-листи и практични примери
12. Шаблони, чек-листи и практични примери
Operational Toolkit
Ова поглавје е работна алатка за директна примена. Шаблоните може да се копираат во документ, spreadsheet, project-management систем или CRM, но дефинициите и version control-от мора да останат конзистентни.
12.1 Toolkit map
| ID | Шаблон | Управувачка намена |
|---|---|---|
| T01 | Client intake | Scope, business objective, audience, constraints и access. |
| T02 | Canonical fact registry | Единствена одобрена верзија на бренд/продукт/локациски факти. |
| T03 | Technical AI visibility audit | Crawler, indexability, rendering, canonicals, schema и page health. |
| T04 | Intent и content gap map | Прашања, business value, current coverage, evidence и next action. |
| T05 | Citation-ready content brief | Готов brief за страница што одговара јасно и проверливо. |
| T06 | Source/evidence register | Claims, извори, provenance, freshness, owner и limitations. |
| T07 | Authority opportunity tracker | Медиуми, директориуми, партнери, reviews и independent mentions. |
| T08 | AI testing sheet | Prompt, mode, outcome, citations, accuracy, severity и remediation. |
| T09 | KPI dictionary и scorecard | Формула, denominator, source, owner, target и decision rule. |
| T10 | 90-day backlog | Priority, owner, dependency, acceptance, release и verification. |
| T11 | Executive one-page report | Outcome, delivery, evidence, risks, investment и decisions. |
| T12 | Client handover checklist | SOP, access, owners, cadence, archive и next-quarter roadmap. |
T01
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